Thursday, May 16, 2019

Public Relations Campaign Assignment Example | Topics and Well Written Essays - 2000 words

Public Relations Campaign - Assignment ExampleOur localise public in this grounds is students, adults through teachers and parents. This provide enable Sonic lie with to realize its target of increasing its market divvy up substantially in the competitive American market (LEtang, 32).In this campaign, Sonic Drive-In has an opportunity to plus market share in the fast food market. In addition, this will make Sonic Drive-In to a greater extent visible in the market and step-up its strength as a household leaf blade name. This will encourage the purchase of products by Sonic Drive-In by the current customers and attract overbold ones to their product range. It will also show the company is sensitive to matters affecting the community and that it is empathic to the problems its consumers face. It will also boost its prominence around the country hence increasing the companys obtain for future growth (Henslowe, 68).Problems that might be faced during this exercise in order to re ach our target public include the following. Firstly, it will be difficult and time consuming in covering schools, in the whole country. This will prove to be an enormous undertaking. It will also be difficult to coif up with a docket that will accommodate all the schools in the country. Finding a schedule that will suit them all will be a big challenge. Since we cannot go school by school, we will have to pick strategic locations for this event that will attract the largest group of our public. This will be a challenge since the success of this campaign relies on numbers. We will have to deliberate carefully to detect the most suitable venues for this event.The main opportunity created in this campaign for Sonic Drive-In will be to increase its share in the fast food market in the United States. It will increase its customer base through its target public. This campaign will also make the brand more attractive to consumers through our efforts in advertisements through the variou s media campaigns we plan

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